
Consumer policy across Africa
Defending consumer choice in Africa's policy debates.
Every day, African families make choices about what to buy and how to spend. FCFA makes sure their voice is heard in the regulations that shape those choices.
About FCFA
FCFA is an independent, non-profit consumer advocacy group representing the interests of consumers across Africa, a network of activists, researchers, journalists, and consumers committed to personal responsibility and freedom of choice.
Our focus is on how regulation affects everyday consumer life, and on amplifying the consumer voice where decisions are made.
Our impact
Making the case for consumer choice since 2021.
- Nigeria, November 2024Put the consumer case before parliament through a written submission to the House Healthcare Services Committee during the National Tobacco Control Act amendment.
- Nigeria, 2024-25Represented consumers on the Standards Organisation of Nigeria's technical committee as standards for oral nicotine products and vapes were developed.
- Ghana, March 2023Co-authored a tobacco harm reduction position paper with a Ghanaian partner and convened roundtables with journalists, industry, and government.
- Nigeria, Ghana, Cameroon, April 2024Spoke at a multi-country advisory roundtable on consumer policy.
In the debate
Recent Work
Research, commentary, and statements advancing consumer choice in Africa's policy debates.
Ongoing: FCFA's engagement on Nigeria's tobacco and alternative nicotine regulatory framework with the National Tobacco Control Committee and the Standards Organisation of Nigeria. Read FCFA's position →
Commentary
Expert analysis on regulation across African markets.
Our experts publish regularly in leading African media and appear on television and radio. Featured outlets include The Liberalist, African Liberty, The Cable, Business Day Nigeria, Nigerian Tribune, The Star, and more.

South Africa's sugar levy punishes shoppers without proof it works
By FCFA

Kenya's plan to put 16% VAT on M-Pesa is a tax on the people who can least afford it
By Linda Kavuka

Three Years On, Nigeria's Sugar Tax Has Raised Prices, Not Public Health
By Michael Abisoye