About Us


The Foundation for Consumer Freedom Advancement (FCFA) is a network of activists, researchers, journalists and consumers dedicated to promoting personal responsibility and the freedom of choice for consumers across Africa. It is an independent, non-profit and non-governmental organization dedicated to amplifying the voices of consumers across Africa. 

The FCFA represents consumers across Africa and ensures that consumers are involved in policy conversations that directly affect their choices; what they eat, drink or consume should be their prerogative. 

The FCFA represents the interests of consumers and engages with the media, stakeholders in the policymaking process, and by coordinating with organizations with overlapping similarities and a shared vision for advancing the choices of consumers as well as disseminating research on consumer freedom. 

The FCFA is an independent non-profit, non-governmental organization that is supported by individuals, foundations and corporations that believe in the rights of adult consumers to make reasonable decisions for themselves. We invite you to support the FCFA.